"Doing this with my husband took two evenings and a Sunday morning. We've been putting it off for nine years. The relief afterward was something I didn't expect."
FOR THE PEOPLE WHO COUNT ON YOU
Protect what matters. Share it when the time is right.
LovedForward is the private place where you prepare everything your family will need — the accounts, the documents, the instructions, the messages — and release each piece only when you're gone and they've been verified.
For Maya, on her 18th birthday — written Apr 2026, releases Sep 2031.
Policy with Northwest Mutual · contact agent Lia Chen.
First 8 things Sam needs to do. Written in plain English.
AES-256 encrypted
SOC 2 Type II in progress
Two-factor release
100% of data stays in the US
No automatic disclosure
HOW IT WORKS
Four quiet steps. Then the plan looks after itself.
You prepare while life is calm. Nothing is shared until two people you trust confirm what's happened and our team has reviewed the paperwork.
01
Tell us who matters
Your spouse, your kids, your executor, your attorney, your business partner. Each person gets a role and a level of access.
02
Fill the vault
Accounts, insurance, property, devices, digital life, business instructions. Guided prompts so you don't have to know what to prepare.
03
Choose two trusted verifiers
Two people who must independently confirm a passing before any sensitive information is released. Plus a death certificate review.
04
Leave love behind
Record a video for your daughter's wedding. Write a letter to your business partner. Schedule birthday notes for the next thirty years.
WHAT YOU CAN LEAVE BEHIND
More than passwords. A complete picture.
The vault
Sensitive information your family will need — but should only see when the time is right.
- Bank, investment, retirement accounts
- Life insurance, mortgage, debts
- Crypto, password manager, 2FA recovery
- Wills, trusts, attorney contacts
- Business continuity instructions
- Property, vehicles, safe deposit boxes
Documents
Upload, scan, organize. Mark each as "share now" or "release only after verification".
- Will, trust, power of attorney
- Marriage and birth certificates
- Property deeds and titles
- Tax returns, brokerage statements
- Medical directives, organ donor
- Identity records and copies
Future messages
Text, audio, video, letters — delivered on a date, a birthday, an anniversary, or when a child turns 18.
- "Open when you graduate"
- "Open when you get married"
- Annual birthday letters
- Anniversary notes for your spouse
- Final goodbye message
- Advice for milestones years away
Survivor instructions
The practical checklist your family follows after you're gone — written by you, in your words.
- First 24 hours · 7 days · 30 days
- Funeral wishes, burial preferences
- Who to call, in what order
- Which subscriptions to cancel
- What to do with the business
- How to recover the crypto
VERIFIED RELEASE
Nothing is released without two people, a certificate, and a human review.
A vault that automatically opens on a missed login isn't safe — it's a leak waiting to happen. LovedForward only releases information after both of your trusted verifiers confirm independently, the death certificate is reviewed, and our team approves. Until then, your "I am alive" button cancels everything in one tap.
Two-person verification, not one
Death certificate reviewed by a human
Optional 48-hour waiting period before release
Person-specific and item-specific release timing
One-tap cancel as long as you're alive
For: Sam (spouse)
1
Passing reported by Sam Whitfield
Verifier 1 of 2 · spouse
2
Independent confirmation requested
Verifier 2 of 2 · Dr. Priya Anand (brother)
3
Death certificate upload & review
Issuer match · state validation · admin signoff
4
48-hour waiting period
You can cancel from any signed-in device
5
Release to recipients per your rules
Spouse: full · Children: age-gated · Executor: legal & financial
FOR YOUR LOVED ONES
The first thing they see won't be a spreadsheet.
When the time comes, your spouse doesn't land in a complicated app. They land in a calmer place — a letter from you, the first three things to do, and a phone number for help. The hard logistics are organized in the background and revealed only as they're ready.
A personal message from you, first
One short checklist per day, not a wall of tasks
Phone-friendly. Large type. Plain language.
Concierge support if anything feels overwhelming
RELEASED · TODAY
Sam — by the time you read this, I'll already have told you everything I need you to know, and you'll have everything you need to take care of yourself and the kids. I made this so you wouldn't have to figure anything out alone. I love you.
E
A LETTER FROM THE FOUNDER
A note from Daniel Mercer, founder.
My father died on a Thursday in October. He was 62. He left us a beautiful family, a quiet life, and a four-drawer filing cabinet that took my sister and me six months to understand. We found accounts we didn't know existed and missed deadlines that cost real money. We found a USB stick with no password. We found a half-written letter to his grandchildren he never finished.
I didn't build LovedForward because I wanted to think about death. I built it because the last gift my dad gave us was confusion — and I never want anyone I love to receive that gift from me.
So we made a quiet place. A place where the planning is gentle, the security is paranoid, and the release of anything sensitive requires a real human signoff. A place where you can also leave the part that actually matters — the letter, the recipe, the video of you singing along to the radio.
If your family ever has to use LovedForward, I hope what they find is not paperwork. I hope what they find is you.
DM
Daniel Mercer
FOUNDER · LOVEDFORWARD
FROM EARLY MEMBERS
Words from people who finished their plan.
"As an estate attorney I've seen what 'left to figure out' looks like. LovedForward is the first product I recommend to clients before we even start drafting."
"I recorded thirty birthday videos for my daughter, one for each year through her thirtieth. That alone was worth the year of membership."
QUESTIONS WE GET A LOT
Honest answers.
What happens if I miss a few logins — does anything get released?
No. Release is never triggered by inactivity. Two people you choose must independently confirm a passing, a death certificate must be reviewed, and an admin signoff must happen. If you go on a digital detox for three months, nothing changes.
Where is my data stored, and who can read it?
Your vault is encrypted at rest with AES-256 and stored on US-region infrastructure. We use envelope encryption with per-account keys — even our team cannot read your sensitive fields. The only time decryption happens server-side is during a verified release to the people you specified.
What if I change my mind about a future message or a recipient?
Edit or delete it any time. Until release, every message, document, and rule is fully yours to change. You'll see a clear "draft" / "scheduled" / "delivered" status next to each item.
Can I store the actual passwords, or just instructions?
Both. We recommend storing the location of your password manager and the master-password recovery path rather than every individual password — that way as you change passwords over the years, your plan stays current automatically. For things like crypto seed phrases that don't change, store the actual value.
How do trusted verifiers know what to do?
When you add a verifier, they receive a short onboarding note explaining what the role means and what we'll ask of them. If a passing is reported, they get a careful prompt with three options — confirm, decline, or "I'm not sure" — and a way to flag a concern. They don't see your vault.
What happens if all my verifiers are also gone?
You can list backup verifiers for exactly this case. If both primary and backup verifiers are unreachable, the LovedForward team will help your designated executor or attorney initiate a fallback process that includes the death certificate review.
What does this cost and what am I paying for?
Individual is $12/mo billed annually. Couple is $18/mo. Family (up to 6) is $24/mo. Professional advisors and attorneys have a separate plan for managing client plans. You're paying for the encrypted infrastructure, the human review on every release, and 24/7 concierge support for your loved ones.
What if LovedForward goes out of business?
We hold a perpetual escrow agreement with a third-party legal trustee. If the company fails, members are given 180 days of full export to a portable, encrypted format with documented recovery instructions — and the trustee continues the verified release service through wind-down.
START QUIETLY
You can finish the foundation in a weekend.
Add the people, name a verifier, write one letter. The plan will grow with you from there. Free to start. No credit card.